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Adidas is one of the most popular and well-known sportswear brands in the world, with a wide range of sneakers that are highly coveted by sneakerheads and athletes alike. However, with the rise of counterfeit products flooding the market, it can be challenging to distinguish between original Adidas shoes and fake imitations. In this article, we will guide you through the process of determining whether a pair of Adidas shoes is genuine or fake, helping you avoid falling victim to scams.

1. Check the Packaging

One of the first things to look at when determining the authenticity of Adidas shoes is the packaging. Original Adidas shoes typically come in a sturdy box with the Adidas logo and branding clearly printed on it. Pay attention to the quality of the printing, as well as any spelling errors or inconsistencies. Fake Adidas shoes often come in flimsy or poorly printed boxes, which can be a red flag.

2. Examine the Label and Tags

Another important aspect to consider is the label and tags attached to the shoes. Original Adidas shoes will have a label with the Adidas logo, the model number, size, and other relevant information. Make sure that the label is securely attached and that the information matches the shoes themselves. Fake Adidas shoes may have incorrect or missing information on the label, indicating their inauthenticity.

3. Inspect the Logo and Branding

The Adidas logo is one of the most recognizable symbols in the world of sportswear. When checking the authenticity of Adidas shoes, pay close attention to the logo on the shoes. The logo should be clear, well-defined, and symmetrical. Look for any inconsistencies in the size, shape, or placement of the logo, as these can be indicators of fake Adidas shoes. Additionally, check for any misspellings or variations in the branding that may suggest counterfeit products.

4. Feel the Quality of the Materials

Original Adidas shoes are known for their high-quality materials and craftsmanship. When examining a pair of Adidas shoes, take note of the materials used in the construction. The shoes should feel sturdy, well-made, and durable. Pay attention to the stitching, the padding, and the overall construction of the shoes. Fake Adidas shoes are often made with inferior materials and may feel flimsy or poorly constructed.

5. Look for the Serial Number

Most Adidas shoes come with a unique serial number that can be used to verify their authenticity. Check for the serial number on the shoes and compare it to the official Adidas website or customer service to confirm that it matches the model and size of the shoes. Fake Adidas shoes may have missing or incorrect serial numbers, so this can be a useful way to spot counterfeit products.

6. Purchase from Authorized Retailers

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